NEX

Measurement & Attribution
Full visibility across website, email, landing pages, and paid social

Incoming sales · liveCredited across every touch
NEX PIXEL1,284caught today

$72.40

2 touches

$119.90

3 touches

$48.00

2 touches

$64.20

2 touches

$92.00

3 touches

$36.50

2 touches

$88.10

2 touches

Skin glow · static

Meta

571 sales · $37.6k

UGC unboxing · 9:16

TikTok

508 sales · $33.1k

Ingredient story · static

Google

205 sales · $13.5k

1,284orders today$84,200attributed2.3touches / order100% matched · NEX Pixel
The Attribution Suite

First-party visibility, end to end

From your owned channels through to retail: every touchpoint measured, credited, and tested for true lift.

NEX Pixel

A dedicated pixel instruments every owned channel including email, landing pages, and paid social.

Pixel events

Live
Email open · Welcome flownow
Landing view · /serum2s
Paid social click · Meta5s
Purchase · $72.408s
First-party · 100% matched

Multi-Touch Attribution

We support many multi-touch attribution models including last-click, linear, and weighted credit split.

Multi-touch credit

Linear
Paid social45%
Email30%
Landing page25%

Last-click would credit it all to the final touch.

Cross-Channel Reporting

One unified view of spend, revenue, and attributed conversions across paid social and paid retail.

Daily revenue

$1.7k/day avg

Jun 7

Google$1,498
Meta$558
TikTok$312
Total$2,368

Creative Learnings

Every ad teaches the next. NEX folds what's working into fresh concepts, so winning creative compounds.

Each round improves

sharper
6.2
7.8
9.4
The NEX pixel turns every result into the next, better creative

What brands see after switching to NEX attribution

30+%Reduction in wasted spend
1.4-2.0xImprovement in true ROAS
90%+Purchase Attribution Coverage
24/7Reporting Coverage Across Platforms
Connects to your entire stack

Measurement across every channel you run

From owned channels to retail: plug NEX in and first-party data flows in automatically.

Meta
TikTok
Google
Amazon
Target
Pinterest
Reddit
Instacart
Walmart
Meta
TikTok
Google
Amazon
Target
Pinterest
Reddit
Instacart
Walmart

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